Who is
Paul Franks

With a career spanning over two decades in the MSP space, I am no stranger to the unique challenges and opportunities this industry presents.
I built, scaled, and sold several MSPs, including ThinkGard, a firm dedicated to disaster recovery and business continuity planning.
But my passion is guiding MSP owners through their unique challenges, emphasizing the importance of work-life balance, cultivating a vibrant company culture, and relinquishing micromanagement.
My goal is to provide a space for understanding, venting, problem-solving, and growth. No gimmicks, no universal solutions, just one-on-one, heart-to-heart business advice grounded in decades of lived experience.
My Philosophy: Letting Go
Remember when I mentioned that I've built and sold several MSPs?
I didn’t run those companies as an ordinary CEO; I was a visionary. In my MSP that grew over 25% in a single year, I didn’t micromanage.
I let my team do their jobs.
And now, I want to help you do the same. And it takes truly letting go.
Let me give you an example. In accountability groups and the other success programs in the MSP world, owners often hesitate to air their dirty laundry. But I believe in the transformative power of transparency and facing challenges head-on.
This is a safe space where you can let go of doing everything yourself, and finally begin to let the people around you help you succeed.
Designed With You In Mind
With MSP Therapy, there's nothing we haven't seen, and nothing we can't handle together.
So let's roll up our sleeves and get started on building the MSP business you've always dreamed of – one where balance, growth, and personal development aren't just buzzwords, but your daily reality.
I'm really glad you're here, and I can't wait to start this transformative journey with you.